GSP Resurrection


For an entire year, Georges Saint-Pierre, one of the top UFC fighters in the world, rehabilitated his torn ACL injury, hoping to make it back into the ring. As events unfolded, Mistress Creative launched a campaign for NOS Energy Drink, letting GSP’s fans ask questions about his recovery. In the end, GSP never overcame the injury and decided to retire. NOS and Mistress turned to us to cut this film as GSP’s sign-off, and as an end to the year-long fan-generated documentary following his recovery. They wanted it to feel unified with the rest of the campaign, so we it was up to us to use our VFX toolkit to make some footage shot on GSP’s iPhone have the same energy as the NOS broadcast spots.